CamEd International Business Club

Rinbee (Liwayway Group) Food Company Report Introduction            Rinbee, a cracker brand under Liwayway group, has over 60 years of history. Liwayway is a cracker company based in Philippines and later on was established in other 9 countries in Asia, including Cambodia and Thailand, and its first cracker was called as Oishi. As there is another brand called Oishi in Cambodia and  Thailand, the company decided to renamed the cracker as Rinbee instead.            By 2012, the company has expanded its business in Cambodia which is located in Phnom Penh Special Economy Zone. As a top cracker brand, Rinbee has 10 different cracker products, all of which have its own unique taste and flavor. Among the ten products, TENTA spicy prawn cracker is the most popular and top sale while the rest are equally supported by customers. Vision            Rinbee is aim to be the top cracker b...

Krispy Kreme Report ·        Introduction: An American doughnut company, Krispy Kreme Doughnuts, was founded in 1937 based in Winston-Salem, North Carolina. Sine there was no real doughnut in the Cambodia market at that time and we saw strong growth in the food industry, Krispy Kreme was introduced as the popular doughnut brand in Cambodia by RMA Group in 2016. Krispy Kreme Cambodia has opened its first outlet, in Phnom Penh. This makes Cambodia the 27 th country to have a Krispy Kreme Doughnuts outlet. As gathering information, Krispy Kreme Boeng Keng Kang is the first flagship store as well as the factory store where fresh doughnuts are made. Following that, Krispy Kreme Cambodia has expanded their branches in Aeon mall I, TK Avenue, Mao Tse Tong, International Airport, and there will be in Aeon mall II in the near future. ·        Mission: To touch and enhance lives through the joy that is Krispy Kreme an...

Cambodia Brewery Limited Report              Cambodia Brewery Limited (CBL), part of the HEINEKEN company, has started its business in Cambodia in 1994 in term of joint venture between the Asia Pacific Brewery Limited and the Progress Import-Export. It then celebrated the grand opening two years after. The company brewed the very first batch of four brands in 1996, which were Tiger Beer, ABC Extra Stout, Anchor beer and Crown beer. Cambodia Brewery Limited held the second grand opening in 2017 after the major expansion with brand new facility and capacity to produce its products, which cost around $100million into this investment. Nowadays, the company brews six different kind of beer which are Heineken, Tiger, Tiger Crystal, ABC, Anchor and Gold Crown. The company has 3 separate lines of production, 2 lines produce into can and the other one is bottle line.      Vision               Cambodi...

Road Trip 2018 I.                Introduction International Business Club just had a wonderful road trip to KDARD LA TENTE which located in Kampot province for 1 night and 2 days on 03-04 th of February, 2018. This road trip was led by project chair, Ms. Phal Kovheng and it consisted of 30 participants include mixtures of IBC members and CamEd students with the purpose of collaborating to improve the part of educating system by providing study materials to the local learners. Moreover, all participants also involved in offering an Italian main dishes, spaghetti to the kids. Besides contributing our love to the local kids, organizers of this event also lead a spiritual bonding trip for the whole club. II.              Purposes -        Assisting students there about some important general knowledge bo...