CamEd International Business Club

Krispy Kreme Report ·        Introduction: An American doughnut company, Krispy Kreme Doughnuts, was founded in 1937 based in Winston-Salem, North Carolina. Sine there was no real doughnut in the Cambodia market at that time and we saw strong growth in the food industry, Krispy Kreme was introduced as the popular doughnut brand in Cambodia by RMA Group in 2016. Krispy Kreme Cambodia has opened its first outlet, in Phnom Penh. This makes Cambodia the 27 th country to have a Krispy Kreme Doughnuts outlet. As gathering information, Krispy Kreme Boeng Keng Kang is the first flagship store as well as the factory store where fresh doughnuts are made. Following that, Krispy Kreme Cambodia has expanded their branches in Aeon mall I, TK Avenue, Mao Tse Tong, International Airport, and there will be in Aeon mall II in the near future. ·        Mission: To touch and enhance lives through the joy that is Krispy Kreme and to make the most awesome doughnuts on the planet every si

Cambodia Brewery Limited Report              Cambodia Brewery Limited (CBL), part of the HEINEKEN company, has started its business in Cambodia in 1994 in term of joint venture between the Asia Pacific Brewery Limited and the Progress Import-Export. It then celebrated the grand opening two years after. The company brewed the very first batch of four brands in 1996, which were Tiger Beer, ABC Extra Stout, Anchor beer and Crown beer. Cambodia Brewery Limited held the second grand opening in 2017 after the major expansion with brand new facility and capacity to produce its products, which cost around $100million into this investment. Nowadays, the company brews six different kind of beer which are Heineken, Tiger, Tiger Crystal, ABC, Anchor and Gold Crown. The company has 3 separate lines of production, 2 lines produce into can and the other one is bottle line.      Vision               Cambodia Brewery Limited has a very successful business and wants to innovate the productio