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International Business Workshop Report 21 December 2014

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International Business Workshop Report The first guest speaker, Mr. Sim Sokheng, acting director of Department of Intellectual Property of MOC, emphasized the importance of the brand names or trademarks. There are actually some legal frameworks related to the trademarks, such as names, devices, logos, labels, signatures, etc. Then he pointed out the flow of mark registration within 5 months. They are application filed, acknowledgement (filling requirement meet), formality check (all contained in the application form must be fulfilled), substantive examination, registration, publication, opposition (if any), appeal (if any), courts (if any). Moreover, he also showed the minimum requirements at the time if filling the application, which are the name of the applicant, an address to which communications can be directed, including local address for service, a reproduction of the mark, a specification of goods or services, and other requirements. Besides the complicated process fo